Good Lighting Makes Better Video...Better Video Connects the Viewer

“Video cameras are everywhere, including in our pockets. Due to the vast expansion of television as a communication tool we have become accustomed to the almost casual omni-presence of cameras. The comparative affordability and ease with which we can now aim a camera at a corporate executive, a boardroom meeting, or a school recital, yields significant benefits. With this simplicity, though, has come a reduction in image quality. The video camera has inherent limitations compared to the eye — particularly concerning light and how the camera handles brightness and color.”

This Martin white paper takes a deep dive in exploring lighting essentials for video streaming. Topics include:

  • Basic principles of lighting for the camera
  • Essential elements of lighting aesthetics
  • Demystifying hard edge vs soft light
  • Streaming evaluation checklist
  • And much more